our privacy policy

April 2026

This privacy policy explains how RORA and its affiliated entities (referred to as “AAB Group”) use any personal information we collect about you when you use our website.
A privacy policy on how we use the personal information we collect about you when you use our services will be provided separately.
This was last updated in April 2026.

1. WHO WE ARE

This website is operated by RORA, a trading name of Quantico Analytics Limited, a company registered in England and Wales (company number 11056699), with its registered office at 3rd Floor, 86–90 Paul Street, London, EC2A 4NE.

In this privacy policy “we”, “us” or “our” means RORA; and “you” or “your” means any individual visiting or using our website at www.joinrora.com.

RORA is the data controller for personal data collected through this website.

If you have questions about this policy or how we use your data, you can contact us at hello@aab.uk. You also have the right to raise concerns with the Information Commissioner’s Office (ICO) at www.ico.org.uk.

2. SCOPE OF THIS POLICY

This privacy policy applies only to personal data collected through our website, including browsing the site, submitting enquiry or contact forms, booking calls or requesting information, applying for roles via links from our website, and accepting or managing cookies.

It does not cover personal data processed as part of our client services, employment or contractor data processed outside the website, or third‑party websites linked from our site.

3. HOW THE LAW PROTCETS YOU

UK data protection law requires us to have a lawful basis to process your personal data. For website activity, these will typically be consent, legitimate interests, or legal obligation. We only use your data where a lawful basis applies.

4. PERSONAL DATA WE COLLECT

4.1 Information you provide to us

You may provide personal data when you complete a contact or enquiry form, book a call, subscribe to updates (if offered), or contact us by email. This may include your name, email address, company name, role, and enquiry details.

4.2 Information collected automatically

When you visit our website, we may collect technical data such as IP address, browser type, device information, operating system, pages visited, and time spent on the site. This information is collected using cookies and similar technologies.

5. HOW WE USE YOUR INFORMATION

We use website personal data to respond to enquiries, manage bookings, operate and improve the website, understand visitor behaviour, prevent misuse, and comply with legal obligations.

6. WHO WE SHARE YOUR INFORMATION WITH

We may share personal data with trusted third‑party providers who support our website, such as hosting, analytics, scheduling or CRM providers. These parties process data solely on our instructions.

7. HOW LONG WE KEEP YOUR INFORMATION

We use website personal data to respondWe retain website personal data only for as long as necessary. Enquiry data is typically kept for 6 years after last contact unless a further relationship begins. to enquiries, manage bookings, operate and improve the website, understand visitor behaviour, prevent misuse, and comply with legal obligations.

8. COOKIES AND ANALYTICS

Our website uses cookies to ensure functionality, analyse usage and improve performance. You can control cookies through browser settings or any cookie management tools we implement.

9. DATA SECURITY

We take appropriate technical and organisational measures to protect website personal data, including secure hosting and access controls.

10. INTERNATIONAL DATA TRANSFER

Where website data is processed outside the UK, appropriate safeguards are in place in line with data protection law.

11. YOUR RIGHTS

You have rights to access, correct, delete, restrict or object to processing of your personal data, and to withdraw consent where applicable. You can exercise these rights by contacting hello@aab.uk

12. THIRD-PARTY LINKS

Our website may include links to third‑party websites. We are not responsible for their privacy practices and encourage you to review their policies.

13. CHANGES TO THIS POLICY

We may update this privacy policy from time to time. The most recent version will always be available on our website.