1. Staying with your accounting firm too long (& doing finance yourself)
2. Hiring full-time finance staff too quickly (& chewing up your runway)
3. Starting with the wrong people, thinking it's CFOs vs bookkeepers (& it's neither)
4. Hiring straight out of the Big 4 (&thinking they'll know what to do)
5. Finding a finance team on Upwork (& managing them yourself)